Brand Stores are a unique feature on the Amazon site, serving as dedicated storefronts for brands. Using the Brand Store, consumers can immerse themselves in both product and brand discovery. This helps improve the shopping experience for customers, mirroring what they’re used to seeing on
With the arrival of autumn, Halloween is fast approaching. It's not just a time for costumes and candy; it's also a golden opportunity for businesses to conjure up a bewitching marketing strategy. With eCommerce marketplaces readjusting to both the recent strains on the economy and
Amazon Storefronts allow online retailers to create a branded presence on Amazon to better connect with shoppers. There are some things to remember when creating an Amazon Storefront that can make all the difference and help you sell more online. What is an Amazon Storefront? An Amazon
The Intersection of Content & Shopping When Amazon asks an artist if they’d like to collaborate and offers an exclusive merchandise capsule collection, the answer is a resounding “yes.” Such was the case with Selena Gomez’s newest album release, “Revelación” and Queen’s continued adoration among music
What is Amazon Follow? Amazon Follow is a program that gives brands and influencers more visibility and the opportunity to target and connect with shoppers who enjoy their products. Similar to social media, Amazon shoppers can curate what products, brands, and ads appear more often when
Son 5 los principales componentes de la página de detalle del producto (PDP). En este artículo les compartimos diferentes y exitosas maneras de mostrar su catálogo de productos. TÍTULO El 74% de los “Compradores Amazon” empiezan su búsqueda en Amazon – Feedvisor El título del producto es el pitch
It’s officially the start of Q4, and with the Covid-19 Pandemic still looming, you’ll need to be prepared for the shift in holiday shopping habits. Covid-19 has transformed consumer behavior. We’ve seen a surge in e-commerce, a decline in discretionary spending and overall reduced shopping frequency,
Setting up a beautiful, shoppable and optimized Amazon Brand Store can take a great deal of effort. However, once the foundation is set, it’s important to make regular updates to your Brand Store to ensure that this landing page is relevant and engaging for Amazon
The Amazon Brand Store is a crucial component to creating an immersive, informative shopping experience for your customers. It is important to remember: Amazon does not function exactly the same as traditional e-commerce sites. Shoppers typically come to Amazon in search of a specific product,
Amazon continues to prioritize building a sustainable environment for brands to grow and thrive. Check out the latest updates that could help you elevate your brand store presence. Building a brand-friendly user experience was not a priority for Amazon until recent years. As brands continue to