The results are in. Prime Day 2022 has come and gone, and it’s time to take a look at the numbers. US Prime Day Performance According to Adobe Digital Economy Index data, this year’s event (held July 12–13) produced a record-breaking $11.9 billion in US online spend
The holiday shopping season is drawing to a close, and by extension, we can finally turn the page on 2021. With supply chain shortages and the highest rate of inflation in decades, not to mention another new Covid variant, consumers continue to make their way
It’s no secret that clean, high-resolution visuals are key to cashing in on Amazon. Having a wide selection of multi-purpose images at your disposal can do wonders for your business, both on and off Amazon. In 2019, our partners at Golfkicks came to us with a
How Macarta has remained resilient through these challenging times and how we've strategically added value for our brand partners around the world.
2019: BUILDING ON A SOLID FOUNDATION At Macarta we often talk to our brand partners about laying the proper foundation for ultimate success on Amazon. Without a solid foundation, consumers become frustrated, marketing dollars are less efficient and sales are lost. 2019 was the year of