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November 30, 2021 Amazon Strategy

The Drop

Since launching in early 2019, Amazon’s The Drop has become a stand-out in the world of online fashion brands. Partnering with big names such as Kendall and Kylie Jenner, Miranda Kerr, Katie Sturino, and many more, The Drop has developed an iconic brand image and

May 15, 2018 News

Amazon Owns the Online Apparel Business

More than 20% of shoppers say they have switched to shopping for apparel on Amazon and away from other traditional online retailers. Amazon’s online apparel business has surpassed that of Target, Macy’s, J.C. Penny and the like. According to Internet Retailer, more than 20% of shoppers