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July 12, 2022 Amazon Strategy

Amazon 101: Amazon Badges

If you’ve ever shopped on Amazon, it's likely you’ve noticed (and even bought) a product with an Amazon badge. From Best Seller, Amazon’s Choice, Sponsored, to Featured from our brands, there’s a wealth of markings that make it easy for customers to find what they’re

October 11, 2018 News

Behind Amazon’s Private Label Brands

Kirkland, Great Value, Up & Up -- major retailers creating private labels is not a new concept. Yet with Amazon’s 78 private label brands and expected $7.5 billion in sales for 2018, companies have been left wondering how big of a threat this will be