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Amazon Launches New Payment Option with Venmo

The multinational giant Amazon has announced it is partnering with Venmo to provide consumers with a new way to shop on the eCommerce platform. Following a limited launch, the service will be up and running by the Turkey 5 (the week with Thanksgiving, Black Friday

Cultivating Customers: Millennials vs. Gen Z

Understanding the differences between Millennials and Gen Z can help ensure that you know the best way to sell and advertise to the two generations with the fastest growing purchasing power. Source: Pew Research Center According to the latest U.S. Census Bureau data, Millennials have officially become