Amazon is an ever-changing beast. The latest: removing the Amazon reviews feature that lets brands comment on product reviews. On Wednesday, December 16th, an email from Amazon Services went out to sellers announcing the shut-down of the feature, citing lack of use as an explanation and
There are five major components to Amazon Product Detail Pages (PDP). Today we are going beyond the basics and sharing ways you can take your product listings to the next level: Title 74% of Amazon Shoppers start their search on Amazon - Feedvisor The product title is the
Over the years Amazon has worked toward making sure that product reviews are authentic. Authentic reviews are labeled as “Verified Purchase” underneath the reviewer’s name to help show fellow shoppers that it is genuine. Late 2019 Amazon rolled out a new program with one-tap ratings,
Finding success on Amazon is difficult without the right resources. Today we are sharing some of the tools we use, as well as additional resources that can help you enhance, streamline or expand on your current processes. Merchant Words What It Is: Merchant Words helps you source
Get beyond traditional advertising methods - learn how alternative strategies can revolutionize the way you approach advertising. In addition to traditional online advertising efforts, there are a number of alternative strategies you can utilize to increase product and brand awareness. From Amazon Influencers and Affiliate Programs,
While selling on the Amazon platform presents unique challenges when it comes to brand experience, you can try non-traditional strategies to connect with your Amazon customer. Since Amazon doesn’t allow you to link to any external websites, it can be hard to find a way
Amazon Seller Rating Explained: Amazon averages your account’s score (out of a total 100 points) from each order within 365 days on a weighted scale. For example, negative customer feedback from a verified purchase carries more weight on this scale than a positive customer review. Listed
When selling a new product on Amazon, lack of reviews can be a deal breaker for potential customers. Authentic feedback increases confidence and motivates them to make purchases. But how do brands garner enough reviews to kick-start sales? Brands need reviews to increase sales, but sales