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How Can Online Sellers Utilize the Amazon Inspire Program?

Amazon is testing yet another social-media-like tool on its platform. Dubbed Amazon Inspire, the beta program is an in-app shopping experience where customers can discover products through a personalized feed of shoppable videos and photos.  In this post, we’ll cover the basics of Amazon Inspire and

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Explore the Amazon Customer Journey

  What is the Amazon Customer Journey? The “Customer Journey”, simply put, is the way a potential customer goes from realizing they need a generic product to purchase your product. Determining the way your targeted audience ends up at this point is vital, especially in the Amazon

Amazon Removes Comment Feature on Product Reviews

Amazon is an ever-changing beast. The latest: removing the Amazon reviews feature that lets brands comment on product reviews. On Wednesday, December 16th, an email from Amazon Services went out to sellers announcing the shut-down of the feature, citing lack of use as an explanation and

Amazon Detail Pages: What You’re Missing

There are five major components to Amazon Product Detail Pages (PDP). Today we are going beyond the basics and sharing ways you can take your product listings to the next level: Title 74% of Amazon Shoppers start their search on Amazon - Feedvisor The product title is the