It’s no secret that 2020 saw big changes in consumer spending. With Covid-19 upending everyday life and confining people to their homes, a massive growth occurred in online spending, landing Amazon with even more market share and sales volume. As the dust settles into 2021, there’s
Nostalgic about the days you could explore ancient ruins or peruse local boutiques from around the world? Wish you could learn how to make homemade pasta from a local Italian chef? With Amazon Explore, “the world is at your fingertips” — right from the comfort
In October 2019, Amazon released Sponsored Brands Video, allowing sellers to use their video assets to engage customers on the e-commerce platform better. While these short, attention-grabbing ads are relatively new, having an up-to-scratch Amazon video marketing strategy is incredibly important to improving ad performance